Luxury custom home exterior with mountain landscape background

Marketing for Custom Home Builders

You Build Beautiful Homes. I Fill Your Pipeline.

Stop gambling on referrals. I help custom home builders add 2-3 projects per year with predictable marketing that works. 150+ builders served. $268M+ in revenue generated. Guaranteed ROI or I work free.

0+

Builders Served

$0M+

Revenue Generated

0 Day

Refund Guarantee

The Problem

You're Great at Building Homes. But Nobody Knows You Exist.

01

You're invisible online

Your competitors show up on Google. You don't. Homeowners searching for custom builders in your area are finding everyone except you.

02

Referrals aren't enough anymore

Word of mouth built your business, but it can't scale it. You need a predictable pipeline — not just hoping the phone rings.

03

You've wasted money on marketing

You've tried agencies, Facebook ads, maybe even a new website. Nothing moved the needle. You're skeptical — and you should be.

04

You're stuck at the same revenue

You know you could handle more projects. The crew is ready. The skills are there. But the leads aren't coming in consistently.

05

Your website doesn't convert

You have a website, but it's basically a digital business card. It doesn't generate leads, build trust, or close deals for you.

06

You're competing on price

Without strong positioning and marketing, you're forced to compete with builders who undercut on price. That's a race to the bottom.

Seth Van Daele speaking at JobTread Connect conference

JobTread Connect Conference

Your Guide

I've Helped 150+ Builders Generate Over $268 Million in Revenue

I didn't start in marketing. I started in the building industry. I understand your world because I've been on job sites, talked to homeowners, and seen what actually moves the needle for builders like you.

As CMO of Home Builder Marketers, I've built a system that consistently generates qualified leads for builders across the USA, Canada, Australia, and the UK. Not vanity metrics. Not "brand awareness." Actual homeowners who want to build — reaching out to you.

Only work with builders — no restaurants, no dentists

Official partner: GoHighLevel, JobTread, APB

You own everything we create — website, ads, CRM, data

Guaranteed ROI or we work free. 30-day refund if not a fit.

The Plan

Three Steps to a Full Pipeline

You don't need to figure out marketing. You just need to follow a proven plan. Here's exactly how we add 2-3 custom home projects to your calendar every year.

01

Book Your Free Marketing Audit

We analyze your current online presence, identify gaps, and map out a custom strategy to generate consistent leads in your specific market.

02

Get Your Custom Strategy

I build your complete marketing engine — website, ads, SEO, content, and CRM — all tailored specifically for your builder business and market.

03

Grow Your Business

Within 30-60 days, qualified homeowners start reaching out. Within 3-6 months, you're closing projects from your new pipeline. Guaranteed.

Marketing analytics dashboard showing results and performance metrics

The Results

Numbers Don't Lie

$0M+

Revenue Generated for Clients

0+

Builders Served

0-60

Days to First Leads

0x

Average ROI on Ad Spend

What You Get

Everything You Need to Dominate Your Market

This isn't a one-size-fits-all agency. Every strategy, every campaign, every piece of content is built specifically for custom home builders, remodelers, and design-build firms. Because generic marketing gets generic results.

Lead Generation Ads

Meta, Google, Pinterest & YouTube ads that bring qualified homeowners to your door

Website & CRM

Conversion-focused website with GoHighLevel CRM and automated follow-up

SEO & Content

Blog posts, service pages, and local SEO that get you found on Google

Video & Content

Professional video editing, social content, and in-person video teams

Reputation Building

Automated review collection and management across Google, Houzz, and BBB

You Own Everything

Your website, ad accounts, CRM, and data belong to you from day one

Zero Risk

I Put My Money Where My Mouth Is

You've been burned by agencies before. I get it. That's why I offer guarantees that no other marketing company in this space will match.

30-Day Full Refund

If we're not a fit in the first 30 days, you get every penny back. No questions asked.

You Own Everything

Your website, ad accounts, CRM, and all data belong to you from day one. Leave anytime with everything.

ROI Guarantee

If you don't close a project within 12 months of working with us, we work for free until you do.

Seth Van Daele networking with a builder at a conference

Working with builders, not just for them

Home Builder Marketing 2.0 book cover
VOLUME 2

Get the Book

Home Builder Marketing 2.0

A No-BS Playbook for Custom Home Builders Who Want to Stop Gambling on Referrals

Everything I've learned from helping 150+ builders generate $268M+ in revenue — distilled into one no-BS playbook. This isn't theory. It's the exact system we use every day with real builders getting real results.

6 chapters of proven, builder-specific strategies

From finding your niche to scaling with automation

Real examples from 150+ builders across 4 countries

Actionable templates you can implement this week

Completed luxury custom home ready for client delivery

Let's Build Something

Your Best Builds Deserve to Be Seen

Every week you wait is another project going to a competitor with worse work but better marketing. Let's fix that. Book a free growth audit and I'll show you exactly how to add 2-3 projects per year.

No commitment. No pressure. 30-day money-back guarantee.